MicroStrategy, under the leadership of co-founder and chairman Michael Saylor, has expanded its Bitcoin holdings once again. The business intelligence software giant made a significant investment of $1.1 billion, acquiring 18,300 Bitcoin (BTC) at an average price of $60,408 per Bitcoin. This purchase underscores the company’s ongoing commitment to its Bitcoin accumulation strategy.

Largest Bitcoin Holder Among Corporations

With this latest acquisition, MicroStrategy’s total Bitcoin holdings have surged to an astonishing 244,800 BTC. At today’s market value, these holdings are worth over $14 billion, cementing MicroStrategy’s position as the largest corporate Bitcoin holder globally. Since August 2020, the company has pursued an aggressive accumulation strategy, regularly buying Bitcoin to expand its reserves. This long-term approach sets MicroStrategy apart from many other companies, which tend to view Bitcoin more cautiously.

Unrealised Gains Despite Higher Purchase Price

While the price for this latest Bitcoin purchase is relatively high, MicroStrategy’s average buy price across all its Bitcoin investments stands at $38,585 per BTC. This lower average price means the company currently holds nearly $5 billion in unrealised gains. As of 13 September 2024, MicroStrategy has invested approximately $9.45 billion in Bitcoin. The company’s ability to secure a strong position with a favourable overall purchase price illustrates the effectiveness of its long-term strategy.

Michael Saylor’s Long-Term Vision for Bitcoin

Michael Saylor is one of the most vocal and influential proponents of Bitcoin. Despite stepping down as CEO, Saylor remains actively involved in shaping the company’s Bitcoin strategy. His long-term vision for Bitcoin is clear. He has often stated that his strategy is to “buy Bitcoin forever,” seeing the cryptocurrency as a store of value that will appreciate over time.

Saylor’s bullish stance goes far beyond day-to-day price movements. He has publicly predicted that Bitcoin could reach an extraordinary value of $49 million per BTC by 2045. MicroStrategy’s ongoing accumulation reflects this view, as the company continues to make purchases regardless of short-term market trends.

Commitment to Bitcoin Through Market Cycles

MicroStrategy’s steady accumulation of Bitcoin, even during market downturns, signals its unwavering belief in the digital asset’s long-term potential. The company remains committed to its strategic vision, solidifying its role as a pioneer in corporate Bitcoin adoption.

Discover More About Bitcoin

Bitcoin’s true potential extends far beyond its use as a currency. Its revolutionary technology is set to redefine various industries. To learn more about how Bitcoin can impact your future and explore its technological advantages, reach out to us. Use our contact form to ask questions or start a discussion. Let’s explore the future of Bitcoin together.